A recent CNN study suggested that in 2004, the average attention span used to be two and a half minutes. A few years later, this dropped down to 75 seconds.
And, cut to 2023, the average attention span is down to 45 seconds.
What does it convey? Humans could soon develop gills? Pardon the pun! But shorter and more engaging content is the need of the hour, and it matters greatly at the workplace!
For every manager struggling to get their employees’ valuable attention, this blog could be of great help.
So, buckle up, and let’s start. Here are the most rewarding microlearning implementations that can 10X your corporate training programs’ success!
First things first, What is Microlearning?
Microlearning is a part of the eLearning umbrella term, which refers to the delivery of small, bite-sized pieces of information to learners. These bites of content can be shared in a number of ways.
Depending on a company’s corporate training budget, learning preferences, feasibility, and other factors, microlearning bites can include quizzes, infographics, interactive modules, short animated training videos, and eLearning solutions that keep learners engaged throughout the program.
The primary purpose of these bite-sized learning modules is to cater to the diminishing attention spans of employees of the current generation.
Here’s how microlearning solutions can help boost employee engagement.
1. Learning flexibility = ease of learning
Speaking of the corporate realms, everyone is busy with one thing or another. With tons of daily commitments, attending a live employee training program can be challenging. Similarly, consuming hours of video content in one sitting can be tiring as well.
This is where microlearning offers a more flexible and convenient learning environment.
Through microlearning bites, employees can acquire the required knowledge and develop skills on a day-to-day basis at their preferred times.
2. Gamify to make it more interactive
eLearning and gamification have been growing hand-in-hand for a long time. As more companies start gamifying their employee training programs, competition goes on the rise and encourages their competitors to upgrade.
Gamification elements, such as quizzes, challenges, and leaderboards, can be seamlessly integrated into microlearning modules. These gamification elements make learning more fun and competitive, motivating more employees to participate actively.
Apart from that, interactive elements such as drag-and-drop exercises and scenarios-based simulations provide learners with a hands-on learning experience. This not only keeps them engaged but also improves their recall, enabling them to remember what they’ve learned.
Still wondering how to do this? Here’s a video!
3. Access on mobile – anytime, anywhere!
Over the last decade, mobile phones have found an irreplaceable spot in our lives. Starting from the moment we get up, we have our smartphones with us.
For this reason, optimizing a learning module for mobile phones is super-important, and microlearning methods do it perfectly.
Microlearning content is designed to be mobile-responsive, enabling employees to access training materials anytime, anywhere.
This accessibility ensures that learning is not confined to the conference room or desktop, but it can happen during commutes, lunch breaks, or even as one waits for a friend.
4. Observe and optimize
Most of the microlearning platforms come equipped with analytics tools that help managers track valuable insights into employee engagement and performance.
Companies can track which modules are most popular among employees, identify module sections that employees are mostly engaging with, and figure out how to make these modules more comprehensive for their employees.
Repeating the testing and optimization process over and over again can help managers optimize microlearning training programs for increased engagement and efficacy.
5. Use it for compliance training
Compliance training is often an important part of the onboarding process.
As an employee joins your organization, they must know what is expected of them as an employee and what may put them in trouble. This is where a compliance training program helps. However, these programs may often come off as prolonged, tiring, and monotonous.
With the help of microlearning, companies can educate their employees about the company’s compliance policies, making the information more consumable and digestible for each employee.
Incorporating microlearning methods into corporate training programs can be a good idea.
Especially because keeping learners engaged for a long period of time has now become tricky. In this blog, we discussed several benefits that a business can achieve by implementing microlearning. For more information, stay tuned!
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